The National Movement for Consumer Rights Protection has urged the All Island Bakery Owners’ Association to withdraw its decision to increase the price of a loaf of bread and other bakery products from next Monday, in view of the prevailing coronavirus situation.
Issuing a statement, the Chairman of the Movement Ranjith Vithanage said consumers will be severely inconvenienced if the prices of bread, buns and related products were increased at a time when prices of essential items are rising daily.
Vithanage questioned whether the decision to increase the prices of bakery items during the COVID-19 pandemic was humane.
The Movement added any issue pertaining to raw material required for production, should be discussed with the government.
Vithanage said the quality of bakery products must be reviewed prior to increasing prices.