Prime Minister highlights ethical AI use and media literacy at Broadcasters’ Symposium 2026

Prime Minister Dr. Harini Amarasuriya, speaking as chief guest at the Sri Lanka Broadcasters’ Symposium 2026 in Colombo on 11 November, said broadcasting is not merely about communication but also about strengthening media literacy, and that artificial intelligence in media must be used ethically and responsibly.

The two-day symposium, on 11-12 November, was organised by the Sri Lanka Broadcasters' Association with the support of the Department of Government Information. It brought together professionals in the broadcasting sector, representatives of media institutions, technical experts and other stakeholders to exchange knowledge and experiences on current trends, technological advancements, future challenges and emerging opportunities in the broadcasting industry.

The Prime Minister said broadcasting has always been about more than simply transmitting information. She said it connects people, gives expression to diverse perspectives, facilitates public debate and shapes how societies understand themselves and the world. She noted that the broadcasting industry is undergoing fundamental changes due to the emergence of artificial intelligence, the growing influence of global digital platforms and rapidly changing audience behaviour.

"The use of artificial intelligence in media requires a broader dialogue involving broadcasters, journalists, technology experts, academia, civil society and policymakers. We must ensure that AI is used ethically and responsibly, while recognising that it is not inherently neutral, but shaped by the data, assumptions and social structures on which it is built," the Prime Minister stated.

She highlighted the importance of equipping citizens, particularly younger generations, with the ability to critically understand, evaluate and responsibly engage with media content. Developing media literacy, she further noted, is an important objective of the Government's ongoing education reforms.

She stressed that the future of broadcasting must be built on public trust, professional responsibility, technological innovation and a strong commitment to serving society.

The occasion was attended by the diplomatic core, media personnel and the members of Broadcasters Guild of Sri Lanka.